Official State of Rhode Island website

State of Rhode Island Department of Health

Community Health Workers Communications Toolkit

Are you looking to promote the great work done by Community Health Workers (CHWs) in your organization or across Rhode Island? Download, post, and share these resources to help increase the visibility of the CHW workforce! These materials, which feature real Rhode Island CHWs, supervisors, and employers, were developed with input by CHWs, for CHWs. 

Using these resources is as easy as 1-2-3:

  1. Add the statewide CHW logo to your organization's website. Include a link to the Department's CHW web page.
  2. Share a video or image from this toolkit through your social media channels. Find links and suggested messaging below.
  3. Share the "What is a Community Health Worker?" brochure or use our presentation template when sharing information about the value of CHWs. 
logo that reads "Rhode Island's Community Health Workers: Your bridge to better health"

Campaign Toolkit

Download this Toolkit to get started. The toolkit includes sample messaging, instructions for logo use and campaign images, and other guidance.

Logos

Download English and Spanish versions of visuals featuring the “Rhode Island’s CHWs: Your Bridge to Better Health” branding. Use them on websites and other promotional materials related to the work of Rhode Island CHWs. View the campaign guidelines before you use the images.

Videos

Share videos about Rhode Island’s CHWs on your agency's website, on social media, in newsletters, or at events.

For everyone
 

Your Bridge to Better Health
Rhode Island's CHWs: Donna's Story
Rhode Island's CHWs: Felix's Story
Rhode Island's CHWs: Marimir’s Story
Rhode Island's CHWs: Lina's Story

For employers

RI's CHWs: Your Bridge to Better Health: Educational Video for Employers

Social Media

Share our sample social media messaging and graphics with your networks or make your own posts using our social media template. 

Download graphics in various sizes in English and Spanish:

o    9:16 (vertical)
o    1.91:1 (horizontal)
o    1:1 (square)
 

 

Sample social media post featuring Donna, a local Community Health Worker

Sample Messaging: Community Health Workers, or CHWs, are frontline public health professionals, and we often share similar cultural knowledge, beliefs, chronic health conditions, disabilities, as the people we serve within our communities. Our lived experience deepens our understanding and our expertise.

Here in Rhode Island, we help community members find and navigate the health and social service
supports out there that can often feel overwhelming to a lot of people.

Rhode Island's CHWs are your bridge to better health. Learn more at health.ri.gov/chws. @RIHEALTH
#CHW #CommunityHealthWorker #PublicHealth #SaludPública #CHWsinRI 

Sample social media post featuring Felix, a local Community Health Worker

Sample Messaging: Community health workers, or CHWs, bridge the gap between individuals in our communities and healthcare and social services professionals. 

You’ll find us in many places offering our help and expertise—like hospitals, schools, clinics, senior centers, food assistance programs, housing programs, addiction and recovery centers, and behavioral health facilities. 

Sometimes, we come right to the homes of parents and families, people with health conditions or disabilities, or older adults. 

Rhode Island's CHWs are your bridge to better health. Learn more at health.ri.gov/chws. @RIHEALTH #CHW #CHWsinRI #CommunityHealthWorker #PublicHealth #SaludPública

Brochures

Share the What is a Community Health Worker? brochure (Spanish version of brochure) with your networks or link to it from your website. 

Presentation Materials

Use this PowerPoint template for presentations related to the work of CHWs.